The WEC took a major risk with this past weekend’s “WEC 48: Aldo vs.
Faber” event.
Company officials obviously had the unenviable challenge of trying to
determine the best way to do the unthinkable: convince consumers to pay
for a product they were used to receiving for free.
Initial estimates from various media outlets have suggested WEC 48 did
between 150,000-200,000 buys, though WEC officials have declined to
comment on the subject. Nevertheless, it’s back to Versus in June for
the first of five more 2010 fight cards, and UFC/WEC president Dana
White said it will be business as usual.