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CBS begins ad campaign for “Strikeforce: Nashville” today during NCAA tourney
HOLLYWOOD, Calif. – CBS will air a series of five- and 10-second spots promoting “Strikeforce: Nashville,” the second Strikeforce card to air on the network, beginning today during the opening round of the NCAA men’s basketball tournament.
Kelly Kahl, senior executive vice president for CBS Primetime, said the network is banking on the wildly popular series to drive interest in the April 17 MMA event.
“As the tournament goes on, the ratings tend to get heavier, so that’s where it really counts to have some spots,” Kahl told MMAjunkie.com on Wednesday.
HOLLYWOOD, Calif. – CBS will air a series of five- and 10-second spots promoting “Strikeforce: Nashville,” the second Strikeforce card to air on the network, beginning today during the opening round of the NCAA men’s basketball tournament.
Kelly Kahl, senior executive vice president for CBS Primetime, said the network is banking on the wildly popular series to drive interest in the April 17 MMA event.
“As the tournament goes on, the ratings tend to get heavier, so that’s where it really counts to have some spots,” Kahl told MMAjunkie.com on Wednesday.
HOLLYWOOD, Calif. – CBS will air a series of five- and 10-second spots promoting “Strikeforce: Nashville,” the second Strikeforce card to air on the network, beginning today during the opening round of the NCAA men’s basketball tournament.