Welcome to episode 107 of the Promotional Malpractice Live Chat.
If you can believe it, there’s no UFC this weekend. Or the next. Depending on your perspective, it’s either a bad thing or a good one. I’d submit there’s no such thing as being on the bad side. For starters, there’s Fight Pass or your DVR or YouTube to keep you busy. There’s also Bellator 128 and WSOF 14 this weekend.
Moreover, part of what’s enjoyable about a fight is the agony of waiting for it. It’s seeing it marked on a calendar, yet feeling like it can’t get here sooner. That struggle – while uncomfortable in the present – is what sweetens the experience once it arrives. All of that frustration converts to wonder and amazement. The UFC is training a new generation of…