Press Release – August 25, 2011: Ultimate Fighting Championship heavyweight contender Brendan Schaub is breaking barriers and may have the most diverse group of sponsors in MMA. The charismatic runner up from season ten of The Ultimate Fighter is now the face of Six Star Pro Nutrition™, the first American to be sponsored by Brazilian fruit juice Bony Acai, the first athlete sponsored by Bullets4Peace, and the spokesperson for Ecko Unlimited MMA apparel.
“I’m blessed,” Schaub says. “Not only do I have these great sponsors in my corner, but I really like their brands and get along with all of them. I’ve been sponsored by a lot of people over the last few years, but these guys are all good people who I like to be around. I’m very fortunate that so many people believe in me.”
“Brendan embodies everything Six Star Pro Nutrition™ is,” says Vito Sanzone, Vice President of Marketing of Six Star Pro Nutrition™. “Brendan is an up-and-coming force in the UFC heavyweight division and has a legendary work ethic in the gym that is in line with the Six Star® brand’s commitment to developing premium-grade, high-quality supplements.”
Six Star Pro Nutrition™ is a complete line of premium-grade, high-quality supplements engineered by the same team of researchers that formulate MuscleTech®. With an emphasis on quality and science, Six Star Pro Nutrition™ supplements are formulated to help you build muscle, boost strength and increase athletic performance.
Bony Acai is an antioxidant-rich fruit juice grown and processed in Northern Brazil from 100% real Brazilian Acai fruit. Bony Acai juice contains healthy omega fatty acids, essential amino acids, antioxidants, fiber, and vitamin C that supports your body before, during, and after physical activity. Bony Acai has been sponsoring MMA athletes for several years, but has not put their brand on a non-Brazilian until now.
“We are excited about our future with Brendan Schaub,” says Fred Siaosi, President of Bony Acai. “Brendan will be the first American to officially join our Bony Acai fight team. We feel Brendan will be a tremendous partner for us here in the United States as we increase our brand exposure. We have 5 UFC Champions past and present, representing the Bony Acai brand. We feel that Brendan has the potential to be another champion in the UFC.”
Schaub’s third big sponsor is Ecko Unlimited, a lifestyle brand that consists of several properties including Zoo York. Schaub will be the spokesperson for Ecko’s MMA apparel line and will wear it when he fights Antonio Rodrigo Nogueira at UFC 124 in Rio de Janeiro on August 26th. Ecko Unlimited was founded by Marc Ecko and has been a supporter of Mixed Martial Arts for several years.
“Brendan is a great addition to the Ecko family,” says Eric Samson Sports Marketing Manager for Ecko. “Brendan embodies the Ecko DNA both in competition and outside. We’re happy to welcome such a great new partner as well as his whole team into Marc Ecko Enterprises.”
Finally, Brendan will be the first athlete to be officially sponsored by Bullets4Peace, a line of jewelry designed from spent bullet casings that promotes non-violence. Bullets4Peace is a Hollywood charity who is supported exclusively by A-list celebrities in the entertainment community, including Matt Damon, Snoop Dogg, Justin Timberlake, Beyonce, and Donald Trump. This is a huge step forward for Bullets4Peace because it represents their first foray into professional sports.
“I am really excited to work with a fighter such as Brendan who promotes peace and the removing of violence from the streets,” says Bullets4Peace founder Raffi Anteby. “There is no better person to promote the removal of violence from the streets than a martial artist that kids and fans idolize. We want to put our jewelry on more athletes in the future and Brendan will be paving the way for that. Brendan has the look and cross over appeal to be a star inside and outside the octagon and because of that we will make him a signature bullet of peace.”
“These four great sponsors getting behind Brendan shows how recognizable and marketable he is,” says Alchemist President Lex McMahon. “Six Star® and Bony Acai have been steadfast supporters of the best fighters in MMA and Ecko is a worldwide brand that only puts their mark on the best athletes. Bullets4Peace is a respected and great cause that only works with the best.”
Alchemist Management is a dynamic name in the world of MMA athlete management. Alchemist takes a holistic view of each athlete’s situation and contributes to every aspect of their life and career. Fight training, digital and traditional media development, cross-over industry exposure, business advisory services, corporate sponsorship development, and the ever-important, but often overlooked process of planning for a rich and fulfilling life after they wage their final battle in the cage are Alchemist’s signature services. Alchemist Management is based in Pompano Beach, Florida. For more information, please visit www.alchemistmgmt.com.