Filed under: MMA Media Watch, Bellator
The latest channel to venture into televising live mixed martial arts fights is a network few had expected: MTV2.
Bellator Fighting Championships announced today that it has reached a three-year deal to air live fights on MTV2, starting in 2011. Bellator will continue with its seasonal format of 12-week, eight-fighter tournaments, with the next tournament beginning in March.
At first blush, MMA and MTV might seem like strange bedfellows. For that matter, MTV and any sport would seem to be a strange pairing — isn’t MTV supposed to be music television?