Press Release – Toronto, Canada – The Ultimate Fighting Championship® (UFC®) announced Friday a $25,000 donation to the Club des petits déjeuners du Québec through its UFC Community Works® program surrounding UFC 158 ST-PIERRE vs. DIAZ. A nationwide initiative launched by UFC Canada, the UFC Community Works® program is designed to make meaningful contributions to the Canadian communities where UFC® events are held. On March 16, the UFC® will return to Montreal for the sixth time with a pay-per-view event at the Bell Centre.
Founded on November 1, 1994, the Club des petits déjeuners operates in 287 schools across Québec and has more than 18,000 children registered in their program. The Club served an impressive 2.5 million breakfasts in 2011-2012 with more than 3,500 volunteers who help prepare and serve breakfast. Schools are ranked from 1 to 10 on two scales established by the Québec government (lowincome cut-off and socio-economic environment), with 10 being the most disadvantaged. More than 1,000 Québec schools rank between 8 and 10 and areeligible to receive the Club’s services.
On March 15, Tom Wright, UFC® Director of Operations, Canada, Australia and New Zealand, Former UFC® Welterweight champion Matt Hughes, UFC® Middleweight Francis Carmont, UFC® Lightweight TJ Grant and UFC® Welterweight Tyron Woodley volunteered at a local Montreal school to serve breakfast, meet with youth and present the donation on behalf of UFC®. The athletes communicated to the program participants about the importance of developing self-esteem and shared their own personal stories of how they were able to accomplish their dreams by believing in themselves.
Tickets for UFC® 158: ST-PIERRE vs. DIAZ are on sale and priced at $600, $350, $250, $200, $165, $115 and $85. Tickets are available at the Bell Centre box office, by phone at (514) 790-2525 / 1-877-668-8269 or at www.evenko.ca.
UFC® 158 will be available live on Pay-Per-View on March 16 at 10 p.m. EST/7 p.m. PST on UFC.TV, iN DEMAND, DirecTV, DISH Network, Avail-TVN, and in Canada on Shaw Communications, Bell TV, Sasktel, Viewer’s Choice Canada and Indigo (French) for a suggested retail price of $44.99 US/$49.99 CAN for Standard Definition and $54.99 US/$59.99 CAN for High Definition.
For more information or current fight news, visit www.ufc.com. All bouts live and subject to change.
About the Ultimate Fighting Championship®
Universally recognized for its action-packed, can’t-miss events that have sold out some of the biggest arenas and stadiums across the globe, the UFC® is the world’s premier mixed martial arts (MMA) organization. Owned and operated by Zuffa,LLC, headquartered in Las Vegas and with offices in London, Toronto and Beijing, UFC produces more than 30 live events annually and is the largest pay-per-view event provider in the world. In 2012, the UFC burst into the mainstream with a landmark seven-year broadcast agreement with FOX Sports Media Group. The agreement includes four live events broadcast on the FOX networkannually, with additional fight cards and thousands of hours of programmingbroadcast on FOX properties FX and FUEL TV. This also includes the longest-running sports reality show on television, The Ultimate Fighter®, which airs on FX.
In addition to its reach on FOX, UFC programming is broadcast in over 145 countries, to nearly 800 million TV households worldwide, in 28 different languages. UFC content is also distributed commercially in the United States to bars and restaurants through Joe Hand Promotions, in English throughout Canada via Premium Sports Broadcasting Inc. and Australia via Main Event and in French throughout Quebec via Interbox. The UFC also connects with tens of millions of fans through its website, UFC.com, as well as social media sites Facebook and Twitter. UFC President Dana White is considered one of the most accessible and followed executives in sports, with nearly 2.4 million followers on Twitter. Ancillary UFC businesses include best-selling DVDs and video games, an internationally distributed magazine, UFC.TV offering live event broadcasts and video on demand around the world, a new franchise in development with EA, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo® festivals, branded apparel and trading cards.
About The Club des petits déjeuners
When Daniel Germain created the Club des petits déjeuners du Québec 18 years ago, he wanted to provide a good, hot and nutritious breakfast to children who might otherwise go to school with empty stomachs. He wanted them to be able to start classes like all the other children, with full stomachs and receptive minds. Last year, thanks to donations and numerous partnerships, the 3,500 Club volunteers welcomed 18,000 children and served at least 2.5 million breakfasts in 287 schools in Québec.
For more information on the Club des petits déjeuners du Québec’s mission or to make an on-line donation, go to www.clubdejeuners.org or visit our Facebook page: www.facebook.com/clubdejeuners.