Popularity is a double-edged sword in today’s mixed martial arts. It has the power to launch a fighter’s career in the presence of masterful win streaks and memorable finishes, but also unfairly bury deserving contenders in favor of sexier ticket sales and jaw-dropping matchups. That’s why it’s important for the people in charge—in this case, […]
5 UFC Fighters Gaining in Popularity
Popularity is a double-edged sword in today’s mixed martial arts. It has the power to launch a fighter’s career in the presence of masterful win streaks and memorable finishes, but also unfairly bury deserving contenders in favor of sexier ticket sales and jaw-dropping matchups. That’s why it’s important for the people in charge—in this case, […]