McGregor Effect? BKFC Inks Massive Deal With DAZN

A massive partnership was announced on Friday, as Bare Knuckle Fighting Championship (BKFC) has teamed up with DAZN for an exclusive three-year broadcasting deal. The news was announced via social media earlier this afternoon.

“Exciting news! BKFC is teaming up with DAZN for a Multi-Year broadcast partnership, bringing the action to fans like never before. Get ready for a thrilling new era of Bare Knuckle Fighting Championship!”

This is not the first time BKFC and DAZN have teamed up, but this specific deal is expected to do wonders for both platforms. That’s because BKFC has grown exponentially this past year and is quickly becoming a must-watch experience. The promotion has continued to expand its fighter roster, international outreach, and overall popularity among combat fans who are used to watching weekend MMA or boxing.

Earlier this year, former UFC double champion Conor McGregor inked a deal to become part-owner of BKFC. Despite what some fight fans might say about McGregor’s fighting career the Irish superstar is a serious businessman. He knows a good opportunity when he sees one and is all-aboard the bareknuckle train. It’s unknown if McGregor’s involvement with BKFC helped push this new broadcast deal with DAZN, but it probably didn’t hurt.

After all, the “McGregor Effect” is pretty strong.

According to a report by The Mac Life, the new partnership deal between BKFC and DAZN will include 24 live events to be broadcast annually. This will commence with BKFC’s upcoming trip to Spain to host BKFC Marbella on Oct. 12. As it stands right now, that event will feature three BKFC title fights and some of the most talented fighters on the roster.

“Our partnership with DAZN represents a major inflection point in BKFC’s global expansion. This three-year deal allows us to bring the adrenaline-pumping action of BKFC to an even larger, worldwide audience,” said BKFC president David Feldman. “DAZN shares our vision of elevating the sport of bare-knuckle fighting, and together, we will deliver an unparalleled experience to combat sports fans across the globe.”