Monday, Conor McGregor took to Twitter with proof of the precise number of PPV buys garnered from UFC 257: Poirier vs McGregor 2. You can check out the post below.
The final number of “collected reported buys” for UFC 257 is tallied at 1,504,737, making it easily the most purchased UFC event of 2021 thus far.
There are currently two more pay-per-views planned for 2021. The upcoming UFC 267 event headlined by Jan Blachowicz and Glover Teixeira is not expected to be a PPV. The next PPV is scheduled to be UFC 268, headlined by Kamaru Usman vs. Colby Covington II and also includes a strawweight title rematch between Rose Namajunas (c) and Zhang Weili and a hotly anticipated lightweight banger between Justin Gaethje and Michael Chandler.
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The 1.5 figure is not too different from the UFC 264 estimate released in July.
“UFC ratings notes: PPV buys came over just under 1.8 million globally. Dana White said as much at the post-event press conference. I’m told that 500,000 of those buys came from international, which means ESPN+ logged around 1.3 million buys.”
It won’t be until some point 2022 until McGregor returns with another blockbuster event, as he is currently recovering from leg surgery following an injury sustained in connection to his trilogy bout against Dustin Poirier, which served as the main event of UFC 264 in July.
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