UFC: Why Major Sponsors Are Missing out by Not Getting Involved with the UFC

Major sponsors need to get involved with the UFC—sooner rather than later. It will only take one word to convince them of this fact: Everlast.  Everlast was practically the king of combat sports equipment before MMA‘s emergence. Everybody knew Everlast and it was a popular brand.  It still is in 2012 but not getting involved […]