Hardcore MMA fans are the Trekkies of the sports world. Both follow their obsessions with a passion and a snobbery that alienates them from those who may not share their singular focus. They know everything and don’t want casual fans and the trappings of mainstream popularity tarnishing the purity of what was once all theirs. […]
UFC on FOX: 6 Ideas on How to Move MMA into the Mainstream
Hardcore MMA fans are the Trekkies of the sports world. Both follow their obsessions with a passion and a snobbery that alienates them from those who may not share their singular focus. They know everything and don’t want casual fans and the trap…