Continuing the trend of mind boggling losses to the MMA world, multiple reports have confirmed that veteran King of the Cage announcer and radio personality Christopher “Big Poppa” Schnake passed away Monday, just days after announcing for King of the Cage: Kingpin on Saturday night. The news was broken by Schnake’s close friend and business partner “Victory Jay”.
Reports say that “Big Poppa” pulled over at a rest stop on his drive home and passed away in his car. According to Jay, Schnake had mentioned that he needed to “get his diabetes under control” in a phone conversation shortly after collapsing mid show at “Kingpin”, but that his death was shocking nonetheless.
Besides being the energetic voice behind the King of the Cage promotion, Schnake was also an entrepreneur, who along with Jay started Cagetix, an online Ticketmaster-type business that more efficiently allowed fans of local and upstart MMA shows access to tickets. Cagetix even went as far as to provide a portion of the ticket sales to struggling fighters in return for generating traffic for the site. Our thoughts and prayers go out to his friends and family.