Bleacher Report’s Nick Caron:
The UFC’s The Ultimate Fighter show has struggled since Season 10: The Heavyweights, which featured Kimbo Slice. But in Season 13, UFC President Dana White and Co. turned to the promotion’s biggest star to help revitalize the program. Unfortunately, through the first three weeks of the show, it has not worked out so well.
With the surprisingly lackluster ratings that TUF 13 has pulled so far, there has been discussion among MMA circles that perhaps Brock Lesnar isn’t the draw that we once believed him to be.
But I’m here to tell you that not only is he still a big draw—he’s still the biggest draw in the entire sport.