Fight Business: What GSP and Jon Jones Losses Would Mean to the UFC

In the land of mixed martial arts, welterweight champion Georges St-Pierre and light heavyweight champion Jon Jones are more than the sport’s foremost champions—quite honestly, they’re the UFC’s invaluable, prime real estate. Arguably the purest form of competition, cage fighting is established, carried and progressed by its athletes to such an extent that it would […]

In the land of mixed martial arts, welterweight champion Georges St-Pierre and light heavyweight champion Jon Jones are more than the sport’s foremost champions—quite honestly, they’re the UFC’s invaluable, prime real estate. Arguably the purest form of competition, cage fighting is established, carried and progressed by its athletes to such an extent that it would […]