MMA is the fastest growing sport in the world right now (but I’m developing trampoline kickboxing right now, so look out!) and the UFC is pretty much the sole reason for this rapid expansion.
As the UFC gains popularity and media coverage, it is important for Dana White to know which of his fighters have the most commercial potential.
With the right fighters acting as the faces of the organization, the UFC has the chance to grow even more through television interviews, commercials, product endorsements and even film.
Let’s take a look at the most commercial fighters in the UFC…