The UFC announced today in a press release that it will be partnering up with Ticketmaster to create the official ticket resale marketplace for UFC. Fans will now have the ability to buy and sell tickets to UFC live events via a secure resale platform powered by Ticketmaster technology.
This will provide fans a website where tickets for select events can be bought and sold safely. For tickets at select venues, the marketplace offers Ticketmaster’s barcode transfer technology where tickets fans purchase from resellers are verified by Ticketmaster for authenticity and then reissued with new barcodes for the buyer, guaranteeing the validity of the tickets.
“UFC is the best live event experience in the world and by partnering with Ticketmaster, our fans have a reliable, quick and convenient way to buy and sell UFC tickets,” said UFC president Dana White, via UFC.com. “We are really excited to continue working with Ticketmaster to make buying and selling UFC tickets easier than ever.”
“UFC is one of the most forward thinking and fan-focused sports organizations in the world, and they understand that the resale market can be done better, so they are working with us to deliver the Official Resale Marketplace of UFC,” said Jared Smith, chief operating officer of Ticketmaster.
“Our highest priority is to deliver the most fan-friendly ticket purchasing experience in the industry. By utilizing our technology to provide secure, convenient access to tickets, we’re able to do just that for UFC fans.”
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