Tag: Audience

Brock Lesnar Call-out Shows Alistair Overeem Still Not in Tune with UFC Audience

We’ve known for years that Alistair Overeem marches to the beat of his own electronic dance music. For a dozen fights immediately preceding his arrival in the UFC, he walked a relatively solitary path, absconding with the Strikeforce heavyweight title to flit between promotions in Europe and Asia. At times he appeared aloof—as if he […]

We’ve known for years that Alistair Overeem marches to the beat of his own electronic dance music. For a dozen fights immediately preceding his arrival in the UFC, he walked a relatively solitary path, absconding with the Strikeforce heavyweight title to flit between promotions in Europe and Asia. At times he appeared aloof—as if he […]

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UFC on Fox: Assembling the Perfect Card for a Mainstream Audience

The UFC on Fox should not only popularize lesser-known fighters, but it should treat mainstream audiences to entertaining bouts. It’s no secret that the UFC’s agenda for putting together fight cards on network television is to gain new fans…

The UFC on Fox should not only popularize lesser-known fighters, but it should treat mainstream audiences to entertaining bouts. It’s no secret that the UFC’s agenda for putting together fight cards on network television is to gain new fans. The best way to do that is to put together exciting, crowd-pleasing matches, while elevating the […]

UFC on FOX: FOX Needs to Show Patience and Audience Will Grow

The television ratings from UFC on FOX 3 are bringing the worst out of the MMA community, and it’s all for nothing. Almost immediately after the fight, viewing numbers were tossed around. At the end, the show had managed to pull in 2.4 million vi…

The television ratings from UFC on FOX 3 are bringing the worst out of the MMA community, and it’s all for nothing. Almost immediately after the fight, viewing numbers were tossed around. At the end, the show had managed to pull in 2.4 million viewers—a huge drop from UFC on FOX 1’s 5.7 million and […]

UFC Undisputed 3: New Game Opens UFC Up to a Much Larger Audience

Getting into mixed martial arts is not easy. It’s a sport unlike any other on earth, and it’s a sport that is discussed with terms that you’re just not going to hear used in conjunction with any other sport. When you hear two MMA fans…

Getting into mixed martial arts is not easy. It’s a sport unlike any other on earth, and it’s a sport that is discussed with terms that you’re just not going to hear used in conjunction with any other sport. When you hear two MMA fans going on and on for the first time, it’s like […]

Alistair Overeem and the Importance of the American Audience

With his victory over Fabricio Werdum at Strikeforce: Overeem vs. Werdum, Alistair Overeem furthered his goal towards becoming the top heavyweight in the world and more importantly reaching the American fanbase. While the UFC has been dominating the Am…

With his victory over Fabricio Werdum at Strikeforce: Overeem vs. Werdum, Alistair Overeem furthered his goal towards becoming the top heavyweight in the world and more importantly reaching the American fanbase. While the UFC has been dominating the American mixed martial arts scene, fighters outside of the UFC have struggled to gain recognition.  This obvious […]

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Alistair Overeem and the Importance of the American Audience