To Be Truly Innovative, UFC Fight Pass Should Save Fans Money

Let’s make one thing clear from the start: UFC Fight Pass is an amazing idea. Perhaps no single entity has as much potential to chart the future of MMA as the UFC’s new digital subscription service. Its invention signals our sport’s first baby steps toward a glorious, a la carte future in which fans and […]

Let’s make one thing clear from the start: UFC Fight Pass is an amazing idea. Perhaps no single entity has as much potential to chart the future of MMA as the UFC’s new digital subscription service. Its invention signals our sport’s first baby steps toward a glorious, a la carte future in which fans and […]