Chael Sonnen certainly knows how to work a crowd. As if his constant stream of one-liners weren’t enough self-promotion, Mr. Sonnen is going to get help from a world champion.
Not from a UFC champion, but from the WWE champion, CM Punk.
For years MMA fans have tried to distance themselves from their WWE cousins, but there’s no denying that there’s a distinct group of fans that were or still are WWE fans and love to watch the UFC as well.
There’s a certain audience set for both sports but there’s also a lot of crossover in fanbases. If you don’t believe me just look at the MMA career of Brock Lesnar.
Sonnen doesn’t really need the help of Punk in building his name, but the UFC should capitalize on one of the biggest stars in wrestling appearing on their show for a number of reasons.