Filed under: UFC
The UFC overtaking boxing as the No. 1 pay-per-view draw in sports over the last few years has led to a number of boxing promoters taking shots at the UFC. But the most famous promoter in boxing thinks thinks it’s time to learn from the UFC.
In a live chat with FanHouse readers, Don King said that UFC has been smart about putting good fights on basic cable to attract fans who will become pay-per-view customers while boxing has declined on basic cable and completely disappeared from over-the-air television.
“Unfortunately the television networks are not broadcasting the fighters and that has been a major disappointment,” King said. “Dana White and Lorenzo Fertitta have done a great job with the UFC and people like what they do.”