The UFC has made considerable progress in its expansion into the Chinese market…but with the wrong species. Instead of watching humans engage in the purest form of fighting, the Chinese prefer to watch crickets attempt to subdue one another, according to ForeignPolicy.com’s Jonathan Browning. Crickets—you didn’t misread. They really have crickets fight one another and […]
UFC: The UFC Finally Has Success in China—Well, Sort of
The UFC has made considerable progress in its expansion into the Chinese market…but with the wrong species. Instead of watching humans engage in the purest form of fighting, the Chinese prefer to watch crickets attempt to subdue one another, acco…