Bellator’s Tournament Format Proves a Winning Formula

The history of mixed martial arts is littered with the ghosts of dead promotions—with the sport equally as unforgiving to its giants as well as its minnows. Many have blamed the growing power of Zuffa, which has been responsible for the death of …

The history of mixed martial arts is littered with the ghosts of dead promotions—with the sport equally as unforgiving to its giants as well as its minnows. Many have blamed the growing power of Zuffa, which has been responsible for the death of more brands than any other.

Enter: Bellator.

In little over four years, the promotion, with its unique tournament structure, and now lucrative television deal with Viacom, has assuredly positioned itself as the number-two fight organization in the world.

There are questions, however, whether its champions-crowned-via-tournament format will help it grow even bigger, or become a hindrance.

The promotion recently kicked off its sixth season with the featherweight championship fight between Joe Warren and Pat Curran, followed last week with Lloyd Woodard pulling off a giant upset, with his win over Patricky “Pitbull” Freire.

However, the story of the season remains the rescheduled finals of the season five heavyweight competition. Thiago Santos came in 10 pounds too heavy, forcing his opponent Eric Prindle to be automatically awarded the belt.

The Santos situation reveals a flaw in the system. The Brazilian earned his way into Bellator’s season-five tournament final with impressive submission wins over Neil Grove and Josh Burns. He then faced Eric Prindle in the finals, only to see the fight end in a no-contest after kicking his opponent in the groin. The controversial ending set up a rematch at Bellator 61, but that fight was delayed when Prindle came down with flu-like symptoms. Instead of scheduling a fourth match, the strict competition rules of Bellator meant the spoils went to Prindle.

The incident has revealed the limitations of the format, but Bellator’s CEO Bjorn Rebny will not hear any talk of changing it.

Rebney stated on Ariel Helwani’s MMA Hour (via mmabay.co.uk):

It’s real sports competition. It’s football, baseball, basketball, soccer – every sport we’ve watched since we were kids is competition. You start with a group and then at the end there’s one.

Rebney was a boxing promoter before starting Bellator, and he told Helwani that he never liked the way champions are crowned in boxing. Promoters, sanctioning bodies and TV networks have more to do with who gets a title shot than the fighters themselves.

Being involved in boxing through the years, the matchmaking in boxing seemed so theatrical – you know the outcomes of the fights before they occur. That’s what I wanted to do away with.

Rebney acknowledges that some Bellator fighters don’t like the tournament format, and that it’s been particularly problematic for champions who have had to wait around for a tournament to finish before they could defend their titles.

After capturing his crown in June 2009, middleweight champ Hector Lombard only defended his belt once, but he has fought nine non-title bouts since then. Lombard still rules his weight class.

Ben Askren, the current Bellator welterweight champion, has been in the sport three years; yet, is only defending his title for the second time at Bellator  64, tonight, after winning the title in 2010. A relative newcomer to the sport, Askren needs to be fighting at least four times a year if he is to continue to improve.

And he’s not alone. Bantamweight champ Zach Makovsky is yet to defend his belt and has only fought twice since he collected the title in 2010. In addition Cole Konrad, Christian M’Pumbu and Zuila Gurgel stepped in the Bellator cage only once last year

“Not everybody is going to be in love with the format, nor is everybody going to be in love with the matchmaking format where you have to ask for a world title fight,” Rebney added.

But he defended Bellator’s seasonal format as being like the NFL’s.

“Should the Giants just be bestowed the opportunity to play in the Super Bowl again? Or should they have to go through the season of 16 games?” he said. “My answer is you’ve got to go through it.”

Ultimately, Rebney said, the tournament format puts the focus where it should be: On winning fights.

“All that matters is when that cage door shuts, do you win?” Rebney said. “I think that’s the purest form of sports.”

The format makes for exciting competition but it becomes difficult to groom fighters and nurture star power. Eddie Alvarez found out about that after he came out on the losing end of one of 2011’s best fights, dropping his belt to current Bellator lightweight champ Michael Chandler via fourth-round submission back in November. The result came as a shock victory and underscores the unpredictability of the tournament format.

Rebney stated on Spike TV’s MMA Uncensored Live (via fighters.com):

The fans do want to see it but that’s matchmaking and that’s theatrical; that’s a guy in a shiny suit like this sitting behind a desk deciding who fights who for what and when. 

Real sports competition is, you win and you earn it and then you get there. And it doesn’t matter what you look like or if you’re married to a supermodel or if you’ve got good hair or bad hair…it ultimately matters if you win. When that cage door locks, do you come out with a ‘W’ or an ‘L’. And that’s what determines if you get a title-shot. That’s what we’re about.

Even Alvarez agrees with the tournament format, telling an interviewer that it keeps the integrity of the sport (via mmabay.co.uk).

It is a sport where a guy who works hard, who is basically an unknown can come out and be a champion. I think that a lot of promoters and promotions and even boxing does a good job in disguising that, making the champion look like someone who is immortal, someone who can’t be beaten. Bellator, more than anyone, keeps the integrity of the sport by facing guys who are unknown and could be very dangerous. In normal circumstances, some promotions may keep their champion away from a guy like that. Bellator doesn’t do that. That’s what makes it honest and true and keeps the integrity of MMA.

So far, it has been a winning formula. In this lull in UFC action, Rebney has taken the limelight, doing the tours on talk-shows promoting Bellator 64, which will be showing tonight to sellout crowds. It has also found a home on MTV2, where it drew the attention of Viacom. The media conglomerate now owns the majority share in the company and plans to move the promotion to the UFC’s former home on Spike TV.

Selling to Viacom’s entertainment conglomerate guarantees a stable future for Bellator, Rebney said in an interview with USA Today.

It puts all of those cornerstones of ownership in place for us. Which is something that’s been so seriously lacking in the MMA space with so many different companies, including Strikeforce and the IFL and Affliction and all the different failures that have occurred…It alleviates those issues.

Viacom’s purchase could well be reward for Rebney’s faith in tournaments. It secures the promotions future which has no desire to be like the UFC.

 

The Fight Week

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New Spike Reality Show Announced for Bellator Fighting Championships


(Bellator’s charmingly “WTF?” fight-finishes are coming to a reality show near you.)

Though Bellator Fighting Championships has been putting on high-quality fights for three years now, the organization and CEO Bjorn Rebney have been careful to not wage war with the UFC. However, it was announced today that Bellator will step just a little bit closer to direct-competitor status, with a reality show to air on the same cable network that gave the UFC its big break by airing The Ultimate FighterSpike TV.

After the UFC and Spike could not come to terms on continuing their partnership, Spike’s parent company Viacom bought Bellator, announcing that the new organization would begin airing programming on Spike in 2013. We now know that part of that will be a reality show featuring Bellator fighters and produced by The Amazing Race producer, Bertram van Munster.

“Some of the most physically-gifted and fascinating athletes in the world fight in Bellator, and I believe that they make ideal subjects for an innovative non-scripted series,” van Munster said in a statement released by Spike today.


(Bellator’s charmingly “WTF?” fight-finishes are coming to a reality show near you.)

Though Bellator Fighting Championships has been putting on high-quality fights for three years now, the organization and CEO Bjorn Rebney have been careful to not wage war with the UFC. However, it was announced today that Bellator will step just a little bit closer to direct-competitor status, with a reality show to air on the same cable network that gave the UFC its big break by airing The Ultimate FighterSpike TV.

After the UFC and Spike could not come to terms on continuing their partnership, Spike’s parent company Viacom bought Bellator, announcing that the new organization would begin airing programming on Spike in 2013. We now know that part of that will be a reality show featuring Bellator fighters and produced by The Amazing Race producer, Bertram van Munster.

“Some of the most physically-gifted and fascinating athletes in the world fight in Bellator, and I believe that they make ideal subjects for an innovative non-scripted series,” van Munster said in a statement released by Spike today.

His name might sound vaguely like a spy villain’s, but van Munster brings with him a lot of reality show gravitas (if there is such a thing) and reflects a level of seriousness on Spike’s part to continue to try and provide MMA content, even without the UFC. It was either that, or continue to try and cock-block counter-program their former partners.

Few details about the show have been announced, other than it will be an hour-long and that it will debut sometime in 2013. We will keep you posted as developments are made public.

What format do you think would work best, ‘taters? Choose an MMA team/camp to highlight each season? TUF-style competition with regional hopefuls vying for a spot in Bellator? And what should they call the show? Since “bellator” means “warrior” in Latin, we’ll go ahead and suggest The Ultimate Warrior, unless this guy already has the phrase trademarked.

Highlights from Bellator 63 below:

Elias Cepeda

Bellator 64 Windsor: Full Card Preview and Predictions

Bellator Fighting Championships make a return to Ontario this Friday night with Bellator 64: Askren vs Lima, from the Colosseum inside Caesars Windsor. The show is a stacked card, featuring a welterweight title fight between champion Ben Askren an…

Bellator Fighting Championships make a return to Ontario this Friday night with Bellator 64: Askren vs Lima, from the Colosseum inside Caesars Windsor.

The show is a stacked card, featuring a welterweight title fight between champion Ben Askren and Season 5 tournament winner Douglas Lima. The main card will also feature exciting Brazilians Marlon Sandro and Alexandre Bezerra going at it in a Season 6 featherweight semifinal match, as well as the first two fights in the Season 6 bantamweight tournament.

The preliminary portion of the card will hold five fights and feature some of the best fighters in Canada and Southwestern Ontario. London native and experienced veteran Chris Horodecki will fight for the third time in Bellator (1-0-1), as he faces U.S. Marine and Minnesota native Mike Richman. Horodecki will be making his featherweight debut after years of success as a lightweight.

The rest of the card is intriguing as well, as it is rounded out by some exciting local fighters who are making their Bellator debut and looking to make a name for themselves. Highly touted up-and-comers Nordine Taleb (who trains out of Tristar) and Adrenaline Training Center knockout artist Chad Laprise are debuting on the card.

The event will broadcast LIVE starting at 8 p.m. EST on MTV2 and in commercial-free HD on EPIX. Doors open at 6:30 p.m. EST, with the first fight scheduled for 7 p.m. EST. The preliminary card, featuring the area’s top local talent will be streamed LIVE and FREE around the world on Spike.com starting at 7 p.m. EST.

Here is a preview, breakdown and prediction for every fight on the card.

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Bellator’s Bjorn Rebney’s Day Sounds a Whole Lot Like Dana White’s

It cannot be denied that Bellator CEO Bjorn Rebney is a driven man.After all, he’s the son of one of the most legendary salesmen of all time—Jack Rebney, also known as “The Winnebago Man” due to one of the more infamous viral videos of all time. …

It cannot be denied that Bellator CEO Bjorn Rebney is a driven man.

After all, he’s the son of one of the most legendary salesmen of all time—Jack Rebney, also known as “The Winnebago Man” due to one of the more infamous viral videos of all time. In the video, the elder Rebney can be seen in outtakes from a product shoot for the Winnebago line of luxury motorhomes, sweating and swearing his way through five or more hilarious minutes of video. It’s what I imagine Dana White would be like, if only he sold motorhomes instead of promoted fights.

You’ll never hear Bjorn swear. He’s the opposite of his father in that regard. But the fact that he was able to build Bellator Fighting Championship into a legitimate No. 2 fighting promotion in the world is a testament to his determination and his ability to sell a unique product. 

Mike Chiapetta over at MMAFighting.com recently spent a complete fight day with Rebney and wrote a story that offers a fascinating look at a promoter going about his daily business:

By 1 p.m., he’s moving through various seating sections, listening to the sound on the fighter promos as though he was a paying fan. Is the music drowning out the voices? Is Karl Amoussou understandable through his French accent? Suddenly, something catches his eye. 

“Why does Zoila have a line across her face?” he suddenly asks, confounding the audio engineer standing in front of him. 

Everyone glances up to where Rebney’s looking. Every Bellator champion is represented with a banner hanging from a truss, and sure enough, there is a crease crossing the banner of women’s champion Zoila Gurgel, moving diagonally across her face. It’s something you would probably look right at without seeing, but to Rebney, it’s plain as day.

Rebney has an eye for details, and he’s a control freak. Dana White is the same way. Both men control every aspect of the arena and television production for their promotions. Nothing happens without Rebney personally giving it his stamp of approval.

Rebney will no doubt be heavily involved in the production of Spike TV’s new Bellator reality show. It’s set to debut in 2013 and will be produced by the same guy who created The Amazing Race. That’s quite the pedigree for a reality show, but you can bet Rebney will be there every step of the way.

It’s what good promoters do. Just look at Dana White.

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5 Reasons You Must Pay Attention to Bellator

It’s official at this point that Bellator Fighting Championships is relevant, exciting and constantly improving its presentation, image and stock of top-notch talent. Bellator is the unofficial second biggest mixed martial arts promotion on the planet,…

It’s official at this point that Bellator Fighting Championships is relevant, exciting and constantly improving its presentation, image and stock of top-notch talent. Bellator is the unofficial second biggest mixed martial arts promotion on the planet, and there is plenty of reasons to want to watch.

Bellator hasn’t gotten the greatest ratings on MTV2 lately, but all of that should change in 2013 when the organization will be broadcast on Spike TV. Bellator provides a tournament format that harkens back to the old UFC days and features homegrown talent from all corners of the globe.

One of the facets that has made it less appealing is that their champions often sit on the shelf for long periods of time waiting for the tournaments to play out. Although now it seems that will be less of an issue with tournaments happening at greater frequency. And with the total, unrelenting support of CEO Bjorn Rebney, Bellator is poised to take it to the next level along with the UFC, and help bring the sport of mixed martial arts into the mainstream once and for all.

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Bellator 63 Recap: Cleveland Chokes, Cavemen Rejoice

Karl Amoussou vs. Chris Lozano, courtesy of IronForgesIron.com

As dangerous as Cleveland can be as a city, it has struggled to field decent sports teams and produce champions (not to mention keeping them). Last night at Bellator 63, which gave viewers the Quarterfinal round of this season’s welterweight tournament, “The Cleveland Assassin” Chris Lozano looked to break the cycle and make a run at Bellator’s welterweight title. If you’ve been paying any attention, you already know what to expect.

Perhaps no one in MMA other than Chael Sonnen embraces his alter-ego more than Lozano’s opponent, “Psycho” Karl Amoussou, who had Lozano uncharacteristically angered with his psycho routine before the fight. While that didn’t translate to either man swinging for the fences at the bell, it did lead to an early finish for the French judoka. After Amoussou cut Lozano with a head kick, “The Cleveland Assassin” took Amoussou down and landed in his guard, which would be Lozano’s only offense for the fight. From there, Amoussou swept Lozano, mounted him and took his back to sink in the rear-naked choke. Karl Amoussou improves to 14-4-2 in his welterweight debut.


Karl Amoussou vs. Chris Lozano, courtesy of IronForgesIron.com

As dangerous as Cleveland can be as a city, it has struggled to field decent sports teams and produce champions (not to mention keeping them). Last night at Bellator 63, which gave viewers the Quarterfinal round of this season’s welterweight tournament, “The Cleveland Assassin” Chris Lozano looked to break the cycle and make a run at Bellator’s welterweight title. If you’ve been paying any attention, you already know what to expect.

Perhaps no one in MMA other than Chael Sonnen embraces his alter-ego more than Lozano’s opponent, “Psycho” Karl Amoussou, who had Lozano uncharacteristically angered with his psycho routine before the fight. While that didn’t translate to either man swinging for the fences at the bell, it did lead to an early finish for the French judoka. After Amoussou cut Lozano with a head kick, ”The Cleveland Assassin” took Amoussou down and landed in his guard, which would be Lozano’s only offense for the fight. From there, Amoussou swept Lozano, mounted him and took his back to sink in the rear-naked choke. Karl Amoussou improves to 14-4-2 in his welterweight debut.

In a rare miss for the promotion, the evening’s co-main event saw Bryan Baker take home a split decision over Carlos Alexandre Pereira. Perhaps due to this fight being Baker’s first at welterweight, perhaps due to both fighters respecting each other’s striking, or more than likely due to some combination of the two, neither fighter seemed eager to exchange. Despite the lack of overall action in the fight, Baker landed more takedowns and successfully used his kicks to keep Pereira outside, which was enough to earn him the victory. Hopefully Baker works out his cut to welterweight, as his performance from last night won’t be enough for the next round of the tournament.

It’s likely that it will take you longer to read our description of Jordan Smith vs. David Rickels than it will to actually watch the fight. Both men came out swinging, with David Rickels landing pretty much everything he threw. The stoppage came only twenty two seconds into the fight, putting ”The Caveman” at a perfect 10-0 in his MMA career.

One final note, UFC veteran Ben Saunders put in a dominant performance against Raul Amaya. Save for a brief period in the third round when Amaya managed to take Saunders’ back, Raul Amaya had zero answers for anything “Killa B” attempted. Saunders was clearly the better striker, and constantly attempted submissions once the fight hit the mats. Saunders is now 5-1 since being released from the UFC, and is an early favorite to win this season’s welterweight tournament.

Full Results:

Main Card:

Karl Amoussou def. Chris Lozano via Submission (Rear-Naked Choke) at 2:05 of Round 1
Bryan Baker def. Carlos Alexandre Pereira via Split Decision (29-28, 28-29, 29-28)
David Rickels def. Jordan Smith via TKO (Punches) at 0:22 of Round 1
Ben Saunders def. Raul Amaya via Unanimous Decision (30-26, 30-27, 30-27)

Preliminary Card

Ryan Quinn def. Marc Stevens via Unanimous Decision (30-27, 29-28, 29-28)
Saul Almeida vs. Matt Bessette def. Saul Almeida via Unanimous Decision (29-28, 30-27, 30-27)
Brandon Fleming def. Pete Rogers via Submission (Peruvian Necktie) at 3:39 of Round 1
Dan Cramer def. Jeff Nader via Split Decision (27-30, 29-28, 29-28)
Andrey Koreshkov def. Tiawan Howard via Knockout (Uppercut and Punches) at 1:26 of Round 1
Munah Holland def. Marianna Kheyfets via Knockout (Punch) at 4:45 of Round 2