Johny Hendricks Shrugs off Criticism, Will Do Whatever It Takes to Reclaim Title

Johny Hendricks caught a bit of static following his unanimous decision victory over Matt Brown at UFC 185 back in March. That said, the former welterweight champion isn’t going to allow criticism to sway the way he aims to get the job done inside the Octagon. Despite backlash from UFC brass and the MMA community in […]

Johny Hendricks caught a bit of static following his unanimous decision victory over Matt Brown at UFC 185 back in March. That said, the former welterweight champion isn’t going to allow criticism to sway the way he aims to get the job done inside the Octagon. Despite backlash from UFC brass and the MMA community in […]

Anderson Silva and Anthony Johnson Defend Jon Jones in Wake of Fan Criticism

Jon Jones is a human being like everybody else, which means he’s capable of making mistakes like everybody else. The reigning UFC light heavyweight champ has spent the better part of the last week fanning the scorching flames of public scrutiny, following the announcement that he had failed a random drug test leading up to […]

Jon Jones is a human being like everybody else, which means he’s capable of making mistakes like everybody else. The reigning UFC light heavyweight champ has spent the better part of the last week fanning the scorching flames of public scrutiny, following the announcement that he had failed a random drug test leading up to […]

UFC Fight Night 37 Results: Dana White Needs to Respond to Criticism, Not Mock It


(Photo via Getty)

By Matt Saccaro

Even though the likes of Alexander Gustafsson, Jimi Manuwa, Michael Johnson, and Melvin Guillard all met in the cage in a Fight Pass card in London today, the biggest fight of the weekend wasn’t contested in a cage. It happened over twitter.

MMA Fighting’s Luke Thomas tweeted the following yesterday:

A reasonable sentiment, especially in an age where the UFC is going to put on two events in the same day, though the tweet was not specifically directed at the UFC. It was tweeted two minutes after a jape at Bellator’s expense. Dana White ignored such nuances. He took the tweet personally, and responded with 140-character artillery fire this morning:


(Photo via Getty)

By Matt Saccaro

Even though the likes of Alexander Gustafsson, Jimi Manuwa, Michael Johnson, and Melvin Guillard all met in the cage in a Fight Pass card in London today, the biggest fight of the weekend wasn’t contested in a cage. It happened over twitter.

MMA Fighting’s Luke Thomas tweeted the following yesterday:

A reasonable sentiment, especially in an age where the UFC is going to put on two events in the same day, though the tweet was not specifically directed at the UFC. It was tweeted two minutes after a jape at Bellator’s expense. Dana White ignored such nuances. He took the tweet personally, and responded with 140-character artillery fire this morning:

Hilariously, Dana White didn’t know Luke Thomas—one of the most well-known figures in the MMA media—was a media member. Once White found out how accomplished Thomas was, specifically that he was on an episode of UFC Countdown, White brought the hammer down. But there’s something more concerning about White’s behavior. He doesn’t care about legitimate criticism that’s offered politely and eloquently. White’s intransigence in the face of disagreement is nothing new, however, but it’s starting to wear thin; he’s been more churlish than usual lately. He went mental when the always-reasonable Georges St-Pierre announced his retirement. More recently, he behaved questionably at a media luncheon, and buried Alistair Overeem and Jose Aldo after fantastic performances.

“Dana is gonna Dana” is no longer a valid excuse for such behavior. Lorenzo Fertitta has proven that you can respond to criticism courteously while maintaining the UFC’s “as real as it gets” image. Dana White needs to do the same or be yanked off stage with a Vaudeville hook. We understand he’s used to hearing whatever he wants from the media, but acting in a hyper-emotional, immature manner when writers offer their take on issues in the sport (which is their job) is unacceptable. More unacceptable than that is intentionally telling fans not to watch your product and disregarding their opinions, as White did on twitter this morning too.

The UFC’s product is clearly diminishing in value. Fans are getting restless. While White is to be commended for his accessibility on social media, hurling insults that read like they were written by a 14-year-old as well as telling fans to not watch the UFC’s product is harmful. Instructing potential customers to not buy what you’re selling is a terrible practice, but to Dana White it’s business as usual. In case you don’t understand why that’s a bad idea, check out this exchange between MMA firebrand Front Row Brian and famed MMA historian Jonathan Snowden. Telling fans to ignore your product has disastrous results. Words of apathy become acts of apathy. There are fights on tonight? Meh, who cares? Instead of fostering behavior like that, Dana White should be trying to demolish it root and stem. But White will do no such thing. If you don’t watch every single card, and shell out more cash than any other sports fan, your’e not a real fan, dummy!

By the way, here are the complete results for UFC Fight Night 37, a card some of you might not been real enough fans for:

Main Card

Alexander Gustafsson def. Jimi Manuwa via TKO (knee, punches) – Round 2, 1:18
Michael Johnson def. Melvin Guillard via unanimous decision (30-27, 30-27, 29-28)
Brad Pickett def. Neil Seery via unanimous decision (30-27, 30-27, 29-28)
Gunnar Nelson def. Omari Akhmedov via submission (guillotine) – Round 1, 4:36

Preliminary Card

Ilir Latifi def. Cyrille Diabate via submission (neck crank) – Round 1, 3:02
Luke Barnatt def. Mats Nilsson via TKO (strikes) – Round 1, 4:24
Claudio Henrique da Silva def. Brad Scott via unanimous decision (29-28, 29-28, 29-28)
Igor Araujo def. Danny Mitchell via unanimous decision (30-27, 30-27, 30-27)
Louis Gaudinot def. Phil Harris via submission (guillotine choke) – Round 1, 1:13

 

Cris “Cyborg” Justino Responds to Dana White’s Hurtful Criticism

Former Strikeforce women’s champion Cris “Cyborg” Justino is mad, and she isn’t going to take it anymore. Justino issued a response to Dana White, who last week told media in Las Vegas that Cyborg was taking performance-enhancing drugs. White also said Justino looks like Wanderlei Silva. Here’s what Justino told Brazilian outlet Combate, with a […]

Former Strikeforce women’s champion Cris “Cyborg” Justino is mad, and she isn’t going to take it anymore. Justino issued a response to Dana White, who last week told media in Las Vegas that Cyborg was taking performance-enhancing drugs. White also said Justino looks like Wanderlei Silva. Here’s what Justino told Brazilian outlet Combate, with a […]

MMA 2012: As the Sport Grows so Will the Amount of Criticism

MMA fighters aren’t paragons of virtue that are above all forms of criticism simply because they beat up other people in a cage.  But you wouldn’t know this if you’ve spent any time in the MMA bubble, where UFC heavyweight Pat Ba…

MMA fighters aren’t paragons of virtue that are above all forms of criticism simply because they beat up other people in a cage.  But you wouldn’t know this if you’ve spent any time in the MMA bubble, where UFC heavyweight Pat Barry can call fans “roaches” on his YouTube channel and be praised by most commenters, and […]

Dana White’s Criticism of Cain Velasquez Hurts The UFC’s Image

While the UFC’s inaugural event on Fox Sports appeared to be a success with fans, UFC President Dana White continues to be a hit or miss with critics.  Following the event, White publicly criticized former UFC heavyweight champion Cain Velas…

While the UFC’s inaugural event on Fox Sports appeared to be a success with fans, UFC President Dana White continues to be a hit or miss with critics.  Following the event, White publicly criticized former UFC heavyweight champion Cain Velasquez after his performance against Junior dos Santos. The highly anticipated title bout served as the […]

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Dana White’s Criticism of Cain Velasquez Hurts The UFC’s Image