It started with such promise—a heavyweight title fight on live network television. The response was even better than expected. More than eight million people watched the bout between Junior dos Santos and Cain Velasquez. One shot to Velasquez’s chin, and a star was born. Although ratings dipped somewhat for the second show in Chicago, it […]
UFC on Fox: How to Fix the Network Television Ratings Dilemma
It started with such promise—a heavyweight title fight on live network television. The response was even better than expected. More than eight million people watched the bout between Junior dos Santos and Cain Velasquez. One shot to VelasquezR…